Sunday 21 November 2010

Sky's shit advert for the 2010 Ashes

If I were relying on Botham's limp speech - as wooden as a ash stump - to inspire me before battle, I think I would be in trouble.

Similarly, Andrew Strauss is a fine cricketer, but he looks much more like the Atherton/Brearley style of captaincy - all ironed creases and traditional lemonades and Anna Karenina that someone who might cleave someone in two with a broadsword.

Of the others, Swann, Broad or even Colly, with his Northern dourness, are not men I'd choose to watch my back in a streetfight.

Cricket can certainly be played hard, verbally and physically, and it's no sport at the highest levels for weak characters.

However, to suggest that facing Doug Bollinger, Marcus North or Nathan Hauritz is akin to facing a hungry lion or crazed Roman gladiator in battle is a bit much.

It's typical of Sky's gaudy excess, about which I've already complained at lenght on this blog. Suffice it t say that it's shit.

Compare it to the BBC's effort, advertising its coverage of the Ashes on TMS and it seems particularly overblown, which is as apt a comparison between the two as I can imagine.

At the bottom is Sky's advert for its commentary team, showing a disbelieving Shane Warne seeing Australia taken over by the English, including a surfing, commentating David Lloyd shouting his idiotic catchphrase.

It's fairly daft stuff, but Nasser Hussain's sneering 'What do you think about that, Shane?' is quite amusing. Indeed, it's only Hussain, along with Michael Atherton, who offer any deviation from the standard whingeathon or chummy bromides that the Sky commentary team thrive on.

Anyway, here's to the Ashes of 2010. Book the week off, stock the fridge up, tune in, mute the volume and get TMS on the radio, my dear old things.




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